Start Taking Control Of Your Brand Image
The internet is never a one-way street. Every second of every day, customers are leaving product reviews, tweet questions at businesses, or simply complain to their friends and family online. When that affects your business, you could have a serious problem on your hands. Do you know how to manage it?
Reputation management should be a crucial digital marketing component for every small business. 85% of consumers trust online reviews as much as personal recommendations, and 97% of all internet users read online reviews at least once a year. You need to know what’s being said about you so you can manage and respond to it.
In today’s democratized internet, a positive online image is absolutely mandatory. Our services help you take control of your reputation, making sure that you stay on top of comments that could affect your business and handle them appropriately.
The Business Consequences Of Online Reviews
The goal of reputation management is simple: know what your audience says about you, then respond appropriately. Amplify positive reviews to make sure others see them. Respond to negative reviews before they go viral. Complainers who see their comment addressed in a timely and reasonable fashion can become your biggest brand advocates.
We know that simply getting your average Google review from 3 to 5 stars increases clicks by 25%. We also know that 60% of consumers have recently decided against purchasing a product specifically because of a negative review. Simply leaving your online presence alone and hoping for the best is not enough.
With our help in managing your online reviews and reputation, you can start to take control of the narrative surrounding your business online. Build a strategy that allows you to be both proactive and reactive, responding to both positive in negative comments in reviews in ways that help your business succeed.